A Beginner’s Guide to Optimizing Meta-tags for Improved SEO and SERP Visibility

Meta tags are little pieces of code added to the <head> section of HTML code. They serve as a means of communication between the search engine and your webpage. Most web pages are not indexed on Google or don’t rank well on SERP (search engine result page) due to negligence of meta-tags and their diverse […]

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Utilizing Social Media for Brand Visibility in 2021

Social media has always been a massive marketing tool, especially after the COVID-19 pandemic. The pandemic halted a lot of activities like mall shopping and physical purchases of goods or services. This prompted the use of social media for marketing by various businesses. The use of social media was highly justified because more than half […]

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